At a Glance
A small, unscreened high school in Canarsie with a specialized media focus and notably strong family trust, despite limited academic performance data
Families seeking a small, unscreened high school with a career-focused media curriculum and a supportive, low-discipline environment will find this school appealing. The ideal fit is families who prioritize strong teacher-family relationships and a restorative approach to school culture over published test score metrics — and who are comfortable with the trade-off of limited academic performance data.
- Specialized focus on advertising and media — a niche career pathway not offered at most District 18 schools
- Zero suspensions in a district where the average is just over 1%
- Exceptionally high family trust scores (96% parent-teacher trust, 93% parent-principal trust)
- Small enrollment of 258 students allows for intimate class sizes averaging 21.9
- Limited unscreened admissions means any District 18 student can apply — 293 applicants competed for 67 seats
- No academic test score data is available, so parents cannot evaluate proficiency against district or city averages
- Teacher satisfaction with leadership is notably low (58% teacher-principal trust) compared to families
- Survey response rates are very low (15 teachers, 38 families), so sentiment data may not fully represent the community
- PTA fundraising is minimal at $59.91 total — far below the $22.67 per-student district average, suggesting limited volunteer resources
- 29% of students have IEPs — a higher proportion than many schools, which may require families to confirm appropriate support services
Based on 2025 data
School SummaryDistrict 18
Among District 18 peer schools, which include highly-rated charters like East Flatbush Ascend (81/100) and P.S. 244 Richard R. Green (79/100), this school's performance data cannot be directly compared due to missing test scores. The 25% admissions offer rate indicates moderate demand, though lower than many charters in the area. The school's strengths in family trust and discipline place it distinctly among peers, but the lack of academic transparency makes it harder to position among top performers.
Academic performance data for this school is not included in the dataset, making it difficult to directly compare proficiency rates against the district averages of 58% in ELA and 61% in Math. The school offers AP Courses and World Languages, with a program richness score of 66.2/100 — solid but not exhaustive compared to peer schools in District 18.
The survey data reveals a stark split: families feel deeply connected and trusting (96% parent-teacher trust, 93% parent-principal trust, 91% satisfaction), but teachers show more mixed feelings. Teacher instruction quality scores 72% against a district average of 89.8%, and teacher-principal trust sits at only 58%. The school reports zero suspensions — a remarkable achievement given the district average of just over 1%. Average daily attendance appears strong relative to the 90.5% district benchmark, though exact figures weren't provided.
The student body is 85% Black, reflecting Canarsie's demographic makeup in a neighborhood that's 75% Black according to census data. With an economic need index of 75 and 29% of students having IEPs, this school serves a higher-need population than many peers. The diversity index of 35% is on the lower end, and the community is notably less college-educated than the citywide average (28.7% BA+ in the neighborhood vs. much higher citywide).
Canarsie is a stable, homeowner-dominated neighborhood in southeastern Brooklyn with a 50.5% homeownership rate and median home values near $688,000. The area scores moderately for safety (57th percentile) and transit (66th percentile), with strong family density. Education orientation scores 62, suggesting some community emphasis on schools despite lower college attainment rates. The poverty rate is a modest 12.8%.
Rockaway Parkway runs through a residential area with moderate walkability. Families from further afield rely on the B42 bus and nearby subway connections, though transit access is less robust than in central Brooklyn.
Survey Results
NYC School Survey (2025) · 38 families responded (11% rate)
Programs & Activities
Admissions Demand
The advertising and media program teaches students how these areas impact the creation of a business solution for clients. Students have the opportunity to explore and become certified in the technology used in advertising including programming, animation, web design, and production. Throughout four years at IAM, students will be exposed to professional settings through field trips and competitions. Students are also able to explore software engineering, including game, web, and app development.
Racial & Ethnic Diversity
NYC DOE InfoHub · 2022-23
PTA Fundraising
Source: DOE Local Law 171 disclosure
Economic Need & Special Populations
Discipline
NYSED Student & Educator Database
Frequently Asked Questions
- Is High School for Innovation in Advertising and Media a good school?
- Published quality ratings aren't available for High School for Innovation in Advertising and Media yet on Motley. It's a public school serving grades 9 to 12 in Canarsie.
- What grades does High School for Innovation in Advertising and Media serve?
- High School for Innovation in Advertising and Media serves grades 9 to 12.
- How do students get into High School for Innovation in Advertising and Media?
- High School for Innovation in Advertising and Media uses the Educational Option (Ed-Opt) method, ranking applicants across performance levels so seats go to a mix of abilities.
- Is High School for Innovation in Advertising and Media public, charter, or private?
- High School for Innovation in Advertising and Media is a public school in NYC Community School District 18.
- What neighborhood is High School for Innovation in Advertising and Media in?
- High School for Innovation in Advertising and Media is in Canarsie, Brooklyn.
Get the complete picture
Motley pulls together data from across New York City so you don’t have to. One free account, every school.
No credit card required
Get all this when you sign in
Survey data, program listings, admissions stats, and the full editorial profile — free, no credit card.
Full School Profile
Skip the tour guessing game. Get the standout features, honest trade-offs, and whether your kid will actually thrive here — before you visit.
Survey Results
See what 2,600+ schools’ own families and teachers really think — trust, safety, instruction quality — so you walk in with the truth, not the brochure.
Programs & Activities
Stop Googling program lists. AP courses, STEM labs, dual-language tracks, sports teams, arts — all categorized so you can compare schools in minutes.
Admissions Demand
Know your odds before you apply. Apps-per-seat ratios, offer rates, and fill data — so you don’t waste your top choice on a long shot.
Economic Need & Special Populations
Find out if the support your child needs is actually there — IEP enrollment, economic need index, and the demographics no other site surfaces.
Discipline
One bad year doesn’t tell you much. Three years of state-verified suspension data shows whether things are getting better or worse.